{"id":1445,"date":"2013-02-22T17:40:59","date_gmt":"2013-02-22T17:40:59","guid":{"rendered":"https:\/\/dev2.brandconstructors.com\/?page_id=1445"},"modified":"2024-11-04T00:47:45","modified_gmt":"2024-11-04T06:47:45","slug":"publications","status":"publish","type":"page","link":"https:\/\/dev2.brandconstructors.com\/blog\/publications\/","title":{"rendered":"Publications"},"content":{"rendered":"<p>Rob\u00a0enjoys writing about construction marketing, websites, and social media for industry publications, related blogs, and our <a href=\"https:\/\/dev2.brandconstructors.com\/blog\/\">blog<\/a>. Here are a few topics Rob\u00a0can discuss for your publication:<\/p>\n<div class=\"lts-one-half\">\n<ul>\n<li>Branding<\/li>\n<li>Websites<\/li>\n<li>Construction Marketing<\/li>\n<li>Social Media<\/li>\n<li>Differentiation &amp; Positioning<\/li>\n<li>Brand Culture<\/li>\n<\/ul>\n<\/div>\n<div class=\"lts-one-half lts-col-last\">\n<ul>\n<li>Technology<\/li>\n<li>Business-to-Business Networking<\/li>\n<li>Low Bid Marketing<\/li>\n<li>Integrated Marketing Channels<\/li>\n<li>Recruiting Employees through Branding<\/li>\n<\/ul>\n<\/div>\n<div class=\"clear\"><\/div>\n<div class=\"clear\"> <\/div>\n<h3><a href=\"https:\/\/dev2.brandconstructors.com\/construction-marketing-book\/\"><img loading=\"lazy\" decoding=\"async\" class=\"alignright wp-image-2956 \" src=\"https:\/\/dev2.brandconstructors.com\/blog\/wp-content\/uploads\/2014\/08\/BRC_BookCover_2014-208x300.jpg\" alt=\"Construction Marketing Book\" width=\"111\" height=\"170\" title=\"\"><\/a>Book<\/h3>\n<p style=\"padding-left: 30px;\"><strong><a href=\"https:\/\/dev2.brandconstructors.com\/construction-marketing-book\/\">Construction Executive&#8217;s Guide to Brand Marketing <\/a><em>&#8211;<\/em><\/strong><em>\u00a02014<\/em><\/p>\n<p style=\"padding-left: 30px;\">In this book, Construction Executives will learn how integrated brand marketing can grow profits, increase client retention and decrease employee turnover. You will also see the vital importance of building a Business Development and Marketing team with the experience to build the marketing tools you need to beat your competition!<\/p>\n<h3>Surveys<\/h3>\n<p style=\"padding-left: 30px;\"><strong><a href=\"https:\/\/dev2.brandconstructors.com\/blog\/wp-content\/uploads\/2014\/10\/surveyCover.png\"><img loading=\"lazy\" decoding=\"async\" class=\"alignright size-full wp-image-3127\" src=\"https:\/\/dev2.brandconstructors.com\/blog\/wp-content\/uploads\/2014\/10\/surveyCover.png\" alt=\"surveyCover\" width=\"200\" height=\"155\" title=\"\"><\/a><a title=\"Survey Results-2014\" href=\"https:\/\/dev2.brandconstructors.com\/survey-results-2014\/\">2014 Construction Marketing Survey<\/a>\u00a0<\/strong><\/p>\n<p style=\"padding-left: 30px;\">We surveyed construction companies about their marketing budget, department size, marketing toolkit, and challenges and released our findings in our annual Construction Marketing Survey.<\/p>\n<p style=\"padding-left: 30px;\"><a href=\"https:\/\/dev2.brandconstructors.com\/survey-results-2014\/\">Download the survey now<\/a>.<\/p>\n<h3>Publications<\/h3>\n<ul>\n<li>Drive Profits by Focusing on Employee Retention\u00a0&#8211; ABC&#8217;s Construction Executive &#8211; June 2015<\/li>\n<li><a href=\"https:\/\/dev2.brandconstructors.com\/publications\/how-to-position-your-company-to-stop-doing-low-price-work\/\">How to Position Your Company to Stop Doing Low-Price Work<\/a> &#8211;\u00a0ABC&#8217;s\u00a0<i>Managing Your Business <\/i>&#8211; May 2015<\/li>\n<li><a title=\"The Craziest Reason Contractors Lose Bids\" href=\"https:\/\/dev2.brandconstructors.com\/publications\/the-craziest-reason-contractors-lose-bids\/\">The Craziest Reason Contractors Lose Bids<\/a>\u00a0&#8211;\u00a0ABC&#8217;s\u00a0<i>Managing Your Business\u00a0<\/i>&#8211; March\u00a02015<\/li>\n<li><a title=\"Generational Change &amp; Company Branding\" href=\"https:\/\/dev2.brandconstructors.com\/publications\/generational-change-company-branding\/\">Generational Change &amp; Company Branding<\/a> &#8211; CFMA&#8217;s<em>\u00a0Bottom\u00a0<\/em><i>Lines<\/i>\u00a0&#8211; February\u00a02015<\/li>\n<li><a title=\"The Worst Statement of Qualifications (SOQ) Ever\" href=\"https:\/\/dev2.brandconstructors.com\/publications\/the-worst-statement-of-qualifications-soq-ever\/\">The Worst SOQ Ever!<\/a> &#8211;\u00a0ABC&#8217;s\u00a0<em>Construction Executive eNewsletter<\/em>\u00a0&#8211;\u00a0February\u00a02015<\/li>\n<li><a href=\"https:\/\/dev2.brandconstructors.com\/publications\/positioning-a-powerful-profitable-concept\/\">Powerful Concept to Make Your Construction Company More Money \u2013 Positioning<\/a>\u00a0&#8211; CFMA&#8217;s<em>\u00a0Bottom\u00a0<\/em><i>Lines<\/i>\u00a0&#8211; October\u00a02014<\/li>\n<li><a href=\"https:\/\/dev2.brandconstructors.com\/publications\/unlevel-field-competitive-advantage\/\">&#8216;Unlevel&#8217; the Playing Field to Gain a Competitive Advantage\u00a0<\/a>&#8211;\u00a0ABC&#8217;s\u00a0<i>Managing Your Business<\/i>\u00a0&#8211; September\u00a02014<\/li>\n<li>The Most Overlooked Marketing Tool for Construction Companies \u2013 Job Site Marketing\u00a0&#8211; AIC&#8217;s\u00a0<em>Constructor News<\/em>\u00a0&#8211; Fall 2014<\/li>\n<li>Increase Your Hit Rate: Go After the Right Projects &#8211; ABC&#8217;s\u00a0<i>Managing Your Business &#8211;\u00a0<\/i>July 2014<\/li>\n<li><a title=\"Do You Have an Ideal Hire?\" href=\"https:\/\/dev2.brandconstructors.com\/publications\/do-you-have-an-ideal-hire\/\">Do You Have an Ideal Hire? <\/a>&#8211; ABC&#8217;s\u00a0<i>Managing Your Business<\/i>\u00a0&#8211; June 17, 2014<\/li>\n<li><a href=\"https:\/\/dev2.brandconstructors.com\/blog\/wp-content\/uploads\/2014\/06\/CFMA_May2014_company_culture.pdf\" target=\"_blank\" rel=\"noopener\">How Company Culture Effects Employee Recruitment &amp; Retention<\/a>\u00a0[pdf] &#8211; CFMA&#8217;s\u00a0<em>Building Profits<\/em> &#8211;\u00a0May 2014<\/li>\n<li><a href=\"https:\/\/youngprofessionals.abc.org\/On-the-Rise\/entryid\/2304\/the-first-thing-you-need-to-know-about-branding\" target=\"_blank\" rel=\"noopener\">First Thing You Need to Know about Branding<\/a>\u00a0&#8211; First blog as monthly contributors to <a href=\"https:\/\/youngprofessionals.abc.org\/Home_old\" target=\"_blank\" rel=\"noopener\">ABC&#8217;s\u00a0<em>Young Professional Blog<\/em><\/a> &#8211; starting April 2014<\/li>\n<li><a title=\"Cost of Client Acquisition\" href=\"https:\/\/dev2.brandconstructors.com\/publications\/cost-of-client-acquisition\/\">Cost of Client Acquisition<\/a>\u00a0\u00a0&#8211; CFMA&#8217;s<em>\u00a0Update<\/em>\u00a0&#8211; Jan 2014<\/li>\n<li><a title=\"Proposals &amp; Presentations\u2013Part 3: The Winner Is \u2026\" href=\"https:\/\/dev2.brandconstructors.com\/publications\/proposals-presentations-part-3-the-winner-is\/\">Proposals &amp; Presentations\u2013Part 3: The Winner Is \u2026\u00a0<\/a>&#8211;\u00a0ABC&#8217;s\u00a0<i>Managing Your Business<\/i>\u00a0&#8211; December 2013<\/li>\n<li><a title=\"Weaving the Construction Web (Website Trends)\" href=\"https:\/\/dev2.brandconstructors.com\/publications\/weaving-the-construction-web-website-trends\/\">Weaving the Construction Web (Web Trends)<\/a>\u00a0&#8211;\u00a0AGC&#8217;s\u00a0<em>Constructor Magazine\u00a0<\/em>&#8211; November 2013<\/li>\n<li><a href=\"https:\/\/dev2.brandconstructors.com\/publications\/winning-the-best-value-construction-proposal\/\">Winning the Best-Value Construction Proposal<\/a> &#8211;\u00a0ABC&#8217;s\u00a0<i>Managing Your Business<\/i>\u00a0&#8211; October 2013<\/li>\n<li><a href=\"https:\/\/dev2.brandconstructors.com\/publications\/company-personality-differentiation\/\">Keys to Business Development: Company Personality and Differentiation<\/a> &#8211; ABC&#8217;s\u00a0<i>Managing Your Business\u00a0<\/i>&#8211; August 2013<\/li>\n<li><a href=\"https:\/\/dev2.brandconstructors.com\/blog\/wp-content\/uploads\/2013\/02\/CFMA_BrandConstructors_July2013.pdf\" target=\"_blank\" rel=\"noopener\">Going Digital &#8211; The Rights Tools for Your Company<\/a>\u00a0[pdf]\u00a0&#8211; CFMA&#8217;s <em>Building Profits<\/em> &#8211; July\/August 2013<\/li>\n<li><a title=\"Deconstructing Social Media article\" href=\"https:\/\/dev2.brandconstructors.com\/publications\/deconstructing-socialmedia\/\">De-Constructing Social Media<\/a>\u00a0(interview) &#8211; AGC&#8217;s\u00a0<em>Constructor Magazine\u00a0<\/em>&#8211; July 2013<\/li>\n<li><a title=\"The Power of Personal Branding in Construction\" href=\"https:\/\/dev2.brandconstructors.com\/publications\/personal-branding-in-construction\/\">Personal Branding in Construction<\/a> &#8211;\u00a0American Institute of Contractors&#8217; <em>Constructor News<\/em> &#8211; Summer 2013<\/li>\n<li><a title=\"Branding Through the Recession\" href=\"https:\/\/dev2.brandconstructors.com\/publications\/branding-through-the-recession\/\" target=\"_blank\" rel=\"noopener\">Branding Through a Recession<\/a>\u00a0&#8211; CFMA&#8217;s<em>\u00a0Update<\/em>\u00a0&#8211; Feb 2013<\/li>\n<li><a title=\"Why A\/E\/C Firms Need a Good Website?\" href=\"https:\/\/dev2.brandconstructors.com\/publications\/why-aec-firms-need-a-good-website\/\" target=\"_blank\" rel=\"noopener\">Why A\/E\/C Firms Need a Good Website\u00a0<\/a>&#8211;\u00a0<em>Oklahoma Marketer<\/em>\u00a0(SMPS Oklahoma) &#8211; June 2011<\/li>\n<li><a title=\"Top 10 Things Every A\/E\/C Website Should Have\" href=\"https:\/\/dev2.brandconstructors.com\/publications\/top-10-things-every-aec-website-should-have\/\" target=\"_blank\" rel=\"noopener\">Top 10 Things Every A\/E\/C Website Should Have<\/a>\u00a0&#8211;\u00a0<em>Marketer<\/em>\u00a0(SMPS National) &#8211; December 2010<\/li>\n<li><a title=\"Branding Out of the Lowest Bidder Mentality, Before It\u2019s Too Late!\" href=\"https:\/\/dev2.brandconstructors.com\/publications\/branding-out-of-the-lowest-bidder-mentality-before-its-too-late\/\" target=\"_blank\" rel=\"noopener\">Branding Out of the Lowest Bidder Mentality, Before It\u2019s Too Late!<\/a>\u00a0&#8211;\u00a0<em>Design &amp; Construction Report<\/em>\u00a0&#8211; August 2010<\/li>\n<\/ul>\n<p>Interested in Brand Constructors writing for your publication or blog? Contact us at 504-355-4119 or\u00a0<a href=\"mailto:rob@brandconstructors.com\">rob@brandconstructors.com<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Rob\u00a0enjoys writing about construction marketing, websites, and social media for industry publications, related blogs, and our blog. Here are a few topics Rob\u00a0can discuss for your publication: Book Construction Executive&#8217;s Guide to Brand Marketing &#8211;\u00a02014 In this book, Construction Executives will learn how integrated brand marketing can grow profits, increase client retention and decrease employee<a class=\"moretag\" href=\"https:\/\/dev2.brandconstructors.com\/blog\/publications\/\">[Read More]<\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"open","ping_status":"open","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-1445","page","type-page","status-publish","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/dev2.brandconstructors.com\/blog\/wp-json\/wp\/v2\/pages\/1445","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/dev2.brandconstructors.com\/blog\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/dev2.brandconstructors.com\/blog\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/dev2.brandconstructors.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/dev2.brandconstructors.com\/blog\/wp-json\/wp\/v2\/comments?post=1445"}],"version-history":[{"count":5,"href":"https:\/\/dev2.brandconstructors.com\/blog\/wp-json\/wp\/v2\/pages\/1445\/revisions"}],"predecessor-version":[{"id":6114,"href":"https:\/\/dev2.brandconstructors.com\/blog\/wp-json\/wp\/v2\/pages\/1445\/revisions\/6114"}],"wp:attachment":[{"href":"https:\/\/dev2.brandconstructors.com\/blog\/wp-json\/wp\/v2\/media?parent=1445"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}